Monday, December 20, 2010

This year, your gifts can save the day

Christmas is almost here. Have you got your gifts ready?

The holiday season reminds us to reflect upon the many gifts we received throughout the year, but also to remember those in need around us. We’ve launched this year’s Give Gifts that Save the Day holiday giving campaign, giving you the chance to make a difference in the life of someone in need.

Through our online catalog at SouthFloridaRedCross.org, or TuCruzRoja.org, you can make a donation that could help a soldier make an emergency call home; ensure a young child get the vaccine he needs to survive; or provide a month of basic necessities for a family in another country who lost everything in a disaster.

This is the perfect way to pay tribute to family members, friends or that certain someone who’s hard to buy for. Your loved one will receive a card acknowledging your gift in their honor.

We know that these are difficult times for many families and businesses in South Florida, but we also see that when Americans are in need, America always responds. We’re glad to find out that the results of our new national survey for the American Red Cross show that support for charitable giving remains strong with 72% planning to spend more or about the same in their donations to charity, even as 35% are tightening their belts on holiday gifts. The holiday season is traditionally a time of hope and generosity, and this campaign gives us all a chance to make a difference in someone’s life.

Merry Christmas and have a safe holiday season,
Sam Tidwell
CEO of the American Red Cross South Florida Region

March is Red Cross Month